AMERICAN SOCIETY FOR HEALTH CARE RISK MANAGEMENT
Redesign doesn’t always mean reinventing the wheel. This client came to us for help in editing a white paper and then laying it out within their established design template. We recommended some modifications to the template for a more polished look.
We changed a primary red and blue color scheme to a brighter red, maroon and gray from the client’s color palette, creating a more sophisticated feel. We also added a photo to the cover, wove the square pattern into the sidebars on the interior, and enhanced the headings and bullets.
Editing this kind of document is right in our wheelhouse. We edit for a range of styles, including AP, APA, AMA and CMOS. We also adhere to clients’ editorial style guides. No matter what the project, we work to improve the clarity, flow and consistency of the text. The easier it is to read, the greater its impact!